The Gap Nobody Is Talking About
Right now, personal growth sessions for children and youth run $120–$180 per hour. Riding lessons run $55–$85. Same hour. Same instructor. Same horse. The only difference is how the session is framed — and what the parent believes they're paying for. RISE teaches you how to close that gap.
Standard Riding Lesson
$55–$85
Personal Growth Session
$120–$180
The Demand Is Already There
160 million Americans live in areas without enough mental health professionals. 1 in 3 who need support can't access it.
The World Economic Forum says 6 of the top 10 skills employers want globally are social and emotional skills. Parents know this — and they're searching for programs that develop them.
Parents are already paying $120–$180 per session for personal growth coaching. The demand exists. Most of them just don't know a riding lesson can deliver it.
You can be the instructor who shows them.
This Program Is For You If:
✓
You teach private riding lessons and love it — but the income doesn't reflect what you actually deliver
✓
Parents treat lessons as optional — they cancel when life gets busy and you never know who's showing up
✓
You know you're offering more than 'just a riding lesson' — you just don't have the language to explain it or charge for it
✓
You're not looking to become a therapist — you want a structured, professional way to offer something parents will genuinely prioritize
Who Built This
My name is Omri Livny. I started my way as a show jumper, and later practiced several riding dicsiplins. For nearly 20 years I've worked inside the equestrian world as an instructor, mentor, and program builder and director. I took a small riding operation and built it into one of the largest equine-assisted learning programs in Israel with a college, a therapeutic riding center, and a waiting list. I've developed training programs for the Israeli national equestrian federation and the Ministry of Sports. The shift that made all of it possible wasn't about better riding. It was about changing how we framed what happens inside a lesson and who we invited to experience it. RISE is that shift. Built into a system any instructor can learn and apply.
10 Modules. 8 Weeks. Every Wednesday at 12:00 PM Mountain Time — Starting July 8th.
Module 1 — Understanding SEL in the riding arena: where you already stand as an instructor
Module 2 — The complete RISE framework: your roadmap for every session
Module 3 — The horse as emotional learning partner: reading responses while protecting welfare
Module 4 — Your role in 1:1 emotional learning: how to guide without becoming a therapist
Module 5 — The RISE lesson planning protocol: designing sessions with intentional developmental goals
Module 6 — Spotting real learning moments: recognizing frustration, breakthroughs, and patterns
Module 7 — Minimal intervention coaching: when to observe, question, or adjust
Module 8 — Professional boundaries: working confidently within your instructor scope
Module 9 — Full system integration: connecting all five pillars into one consistent practice
Module 10 — Transforming ordinary sessions naturally: making RISE part of every lesson you teach
Everyone Who Enrolls Also Gets:
★ 1 year access to our private instructor community
\n★ Free monthly online guest webinar
\n★ Social media marketing blueprints for your RISE program
\n★ The complete teaching methodology guide used to certify riding instructors at the Offek Center in Israel the country's leading equestrian education institutions. Covers lesson planning frameworks, stages of skill acquisition, group and private instruction methods, horse behavior for instructors, and professional assessment standards. This is the technical foundation that sits underneath the RISE framework the "how to teach riding" alongside the "how to teach growth."
Common Questions
I’m not a therapist. Can I really do this?
Absolutely. RISE is designed specifically for riding instructors, not clinicians. We focus on Social-Emotional Learning (SEL) and personal growth, which is exactly what happens in a great lesson anyway. We give you the language and framework to do it safely, professionally, and intentionally within your scope.
Will my current students really pay more?
The market for 'riding lessons' is price-capped. The market for 'personal development and youth wellbeing' is not. When you change how you frame your work, you attract parents who prioritize their child's growth over a hobby. Many instructors find their current families are actually relieved to have a deeper way to engage.
What if I can’t make the live Wednesday calls?
No problem. All sessions are recorded and uploaded to your student portal within 24 hours. You can submit questions in advance, and you'll have lifetime access to the materials so you can move at your own pace.
Enrollment closes July 4th. Program begins July 8th.